This is the story of a hand-woven scarf that embodies the excellence of two great traditions: the world's most prestigious endurance race and 100% Italian craftsmanship know-how.
Our Bologna-based designers, experts in capturing the details that tell the story of the passion for driving, designed the cashmere and silk scarf dedicated to the 24 Hours of Le Mans getting inspiration from the race's most representative moments and symbols. The "Le Mans-style" start, the Dunlop Bridge, the checkered flag, the Ferris wheel and the fateful 4 p.m. are just a few of the elements that inspired our creatives, prompting them to produce evocative designs steeped in meaning.
Then, the realization of the creations had the expert touch of our master craftsmen, in their workshops between Naples and Como, who gave this exclusive accessory a tangible value with a savoir-faire recognizable all over the world. Yes, because our artisans are the bearers of an ancient tradition, handed down from generation to generation, which has materialized in the details of this iconic scarf, giving life to a kind of magic.
There is always something amazing about the art of craftsmanship: working with your hands, feeling the material under your fingers and seeing the beauty take shape before your eyes... but when it comes to celebrating a myth, the result is beyond imagination.
Imagine stepping into their workshops, where every secret of cashmere and silk processing is known, into the places where tradition and innovation blend together to create accessories that are unique in the world. Here everything is calm and silent, the scent of fine materials mingles with the sound of the tools used to cut, sew and finish. The hands move with mastery, shaping threads and fabrics into creations of extreme beauty, as if they were extensions of those same tools. The cashmere and silk scarf dedicated to the 24 Hours of Le Mans comes to life right here, in an environment where attention to detail in the finest yarns, woven with traditional techniques, is made of heart, passion, art and culture.
This scarf thus becomes a tale, a chapter of a great story to collect, embodying the essence of the 24 Hours of Le Mans: the passion for driving, the race against time and technological innovation. The enveloping warmth of premium cashmere, on the other hand, blends with the sheen of silk to create a soft, light texture that adapts to your skin to perfection even while driving, whether you decide to take country roads in a convertible on a cool spring morning or drive through the city on a winter evening.
When the beauty of design is combined with the high quality of materials, the result can only be a multisensory experience that involves both sight and touch. And this is true for all the 100% Made in Italy collections we have dedicated to the most iconic race in the world, an expression of the values that bind us to the French race: a deep and sincere car culture, first of all. And then, the race against time: the real opponent to beat at Le Mans.